8 of the Best Examples of Creative and Useful FAQ Pages

October 1, 2020

8 of the Best Examples of Creative and Useful FAQ Pages

Frequently asked question (FAQ) pages (or hubs) help your business react to the needs of your audience more rapidly and properly.

A successful FAQ resource can educate, inform, and guide the user in a natural way through your site’s content and toward the goals and final results you have set.

Indeed, a FAQ page is a basic site page to have on your site.


Because FAQ pages can acquire new users to your site via organic search and drive them to related pages – most deeper blog pages and service pages firmly related to the questions being resolved.

The FAQ page is one of the best ways to help people visiting your site.

They will get their expected destination quicker because you are removing any possible knowledge (informational and often trust) barriers.

Why FAQ Pages Are a Priority

FAQ pages continue to be a priority area for SEO and digital marketing experts.

A FAQ page is one of the simplest ways to improve your site and help site visitors and users.

In no little part, the significance of FAQ pages has been driven in recent years by the development in voice search, mobile search, and personal/home assistants and speakers.

These prevalently depend on the pre-results (Google Answers and Featured Snippets) and can be focused specifically with FAQ pages.

A powerful FAQ page:

  • Reflects your audience’s needs.
  • Covers a broad range of intent (transactional, informational, etc.).
  • Frequently gets updated based on new data insights.
  • Lands new users to the website by solving problems.
  • Drives internal pageviews to other important pages.
  • Fuels blog (and deeper content) creation.
  • Showcases expertise, trust, and authority within your niche.

Now let’s look at 8 incredible examples of FAQ page/resources, as well as why they’re so successful.

1. Twitter

Twitter’s FAQ made the list as it includes some decent personalization, simple to use search functionality, and it looks nice (something that few FAQ pages ever accomplish).

Twitter FAQ page

2. YouTube

YouTube’s FAQ page is clean, new, easy to use, and gives access to the most commonly asked “help” topics.


3. McDonald’s

The McDonald’s FAQ page feels casual, sociable, and encourages people to share their FAQ experience.


4. WhatsApp

The FAQ page for Whatsapp is bright, simple to use, and classified effectively for quick desktop or mobile use.


5. Wikipedia

Wikipedia’s help center is an incredible case of an “old-school” FAQ page.

It is text heavy, blocked into key topic areas, and has broad access to all the key help regions you could ever need.


6. Microsoft

Microsoft’s FAQs section uses accordion/expandable div functionality to empower a more viable mobile first experience and to help fast high level access to data without excessive scrolling.


7. WorldFirst

WorldFirst’sFAQs hub gives single-click content division, plus views all capabilities which place functionality and usability of the resource first – a significant aspect of an effective frequently asked questions resource.


8. FreeSpirit

The FreeSpirit FAQ page combines helpful data navigational features with intelligent content to engage the user to progress through the site and making buying decisions faster.


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